A Signature Brand Rework
Proper Meats & Delicacies was on the verge of a major market breakthrough, but they were worried their branding was holding them back from making the impression they wanted. That’s when they asked us to redevelop their visual brand from the ground up; from the logo, to signage, to packaging. From here, a brand system was born – allowing all their efforts to have a consistent, interwoven identity, whether they are selling bacon, sausage, hot sauce, mustards, or anything else that comes out of their incredible kitchen.